ESN Report

ESN Report

Fish, Chips & The Frontline: Why A Simple "Thank You" Hits Harder Than Any Medal

32 hot meals, a handwritten card, and the simple gesture that reminded a shift why they still do the job. Proof that the silent majority still backs the blue.

Dec 17, 2025
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The card that dropped through the door of a Cleveland Police station this week.

It wasn’t front-page news. It wasn’t broadcast on the 6 o’clock bulletin. But in one corner of the UK this week, a quiet act of kindness cut through the noise, and landed exactly where it mattered.

In Cleveland, while hundreds of police officers up and down the county were out patrolling through freezing rain, answering emergency calls, and missing precious time with their families, something unexpected dropped through the door.

A Christmas card.

Inside, it simply read: “Merry Christmas & a Prosperous Healthy New Year. Thank you for all your support. Best wishes from Gary, Satveer & all the family & staff at The Silvercod xxxx”

No PR stunt. No press release. Just heartfelt thanks from a local fish and chip shop to the officers who serve their community.

“The Guardians of Our Community”

That same day, The Silver Cod in Norton didn’t just send cards. They opened their doors.

In a post that has now gone viral locally, they wrote:

“To all the brave and dedicated police officers... Your selflessness and courage inspire us all. You’re the guardians of our communities... Keep shining your light.”

And they put their money where their mouth is. By the end of the shift, the shop announced they had served 32 Large Munch Boxes to hungry officers.

32 officers who, for a brief moment in a frantic shift, got to sit down, eat a hot meal, and feel appreciated.

And they aren’t stopping there. The shop has already warned locals “not to be alarmed” if they see ambulances outside today, because they are rolling out the same red carpet for other emergency workers next.

Why This Matters

Now, if you’ve never worn a uniform, it might be easy to overlook how much this means. But when you’re working 12-hour shifts on Christmas Eve, or patrolling high streets while your own kids are at home opening presents without you, it matters. It really matters.

One of our premium subscribers sent in the photo of the card via our Premium Subscriber-only chat and wrote:

“A good news story from up in Cleveland... got mine today. Nice touch as well—we were given a Christmas card each and thanked, which as you know is super rare. The smallest gesture made a big difference.”

They’re absolutely right. But read that line again: “As you know, it is super rare.”

Why is it rare?

Because when you’re an emergency worker, you’re constantly exposed to the worst of humanity. So when someone goes out of their way to say thank you—even with something as simple as a bag of chips—it hits different. It cuts through the fatigue, the bureaucracy, and the political noise.

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The Noise vs. The Reality

Right now, police officers are treated like political footballs. Booted around by point-scoring politicians looking for a politically correct soundbite. Thrown under the bus by institutions and NGOs that should have their back.

But gestures like this, from places like The Silver Cod, remind us what actually matters.

Because behind every uniform is a human being. Someone who leaves their own family to protect yours.

I served on a 999 response team in the East End of London for nine years. We didn’t get a lot of fanfare. But every now and then, we’d walk into a café or corner shop for “refs,” and someone would say: “It’s on us.”

I can’t explain what that does for morale. After you’ve been to a sudden death, or told a mother her son’s been stabbed, to be seen, even briefly, reminds you why you do it.


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In this subscriber-only section, we stop being polite and start being real.

We break down the “Leadership Void” that means a local chip shop has more emotional intelligence than many so-called ‘leaders’ who have somehow found their way into politics.

But more importantly, I issue a warning.

I make a prediction about the “Inevitable Backlash” from the whinging and whining anti-police brigade of professional bystanders, and I issue a specific request to my former oppos in Cleveland Police if your Senior Leadership Team tries to ban these acts of kindness. You do not want to miss this part.

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